Super Easy Ways of Helping Google Recognize Your Website
If you want Google to recognize your website and show it to the right people, you need to make it as easy as possible for search engines to understand what your site is about. Luckily, there are some super easy ways to do this!
1. Identify What Your Audience Is Searching For
Before you optimize your website, you need to know what words and phrases your audience is typing into Google.
How to Find Keywords:
Use search tools like Google Keyword Planner to discover what people are searching for.
Simply type your topic into the Google search bar and see what autocomplete suggests—these are popular search terms!
Once you have your keywords, it’s time to put them to work.
2. Optimize Your Website’s Titles
Google pays close attention to the titles of your pages, so make sure your keywords are there.
Instead of a generic title like "Welcome to My Website," use something keyword-rich like "Best Graphic Design Services for Small Businesses."
Every page should have a unique title that clearly states what the page is about.
3. Use Keywords in Your Headers (H1 & H2)
Headers aren’t just for organizing content—they also help Google understand your site.
Your H1 (main heading) should include your primary keyword.
Your H2 (subheadings) should also include variations of your keywords.
For example, if your keyword is "affordable web design," your H1 could be "Affordable Web Design for Small Businesses", and an H2 could be "Why Affordable Web Design Matters."
4. Rename Your Images & Use Alt Text
Images are a big part of your website, and they can help with SEO - if you use them correctly!
Rename image files before uploading them. Instead of "IMG1234.jpg," name your file "affordable-web-design.jpg."
Add alt text (alternative text) to describe the image using keywords. If you don’t, Google will use the file name instead.
Example: Alt text for an image of a business website could be "Professional and affordable web design for small businesses."
5. Keep Your Website Fresh with Regular Blog Posts
Blogging isn’t just for fun - it helps Google know that your site is active, current, and relevant.
Write blog posts that answer common questions your audience is searching for.
Include keywords naturally in your content.
Aim for at least one post per month to keep things fresh.
Final Thoughts
These super easy steps will make a huge difference in helping Google recognize your website. Just remember:
Find and use the right keywords
Optimize titles, headers, and images
Keep your site updated with new content
The more Google understands your website, the more likely it is to show it to the right people. Happy optimizing!